Friday, February 3, 2012

Gesundheit.


This is a piece I did for the Wall Street Journal' with Pete Hausler for the Personal Journal section.

Because of the time demands of Newspaper publishing the turn around was short. I got Pete's email asking about my availability late Thursday, because of other work I had I didn't get him the sketch until late in the day Friday.


I was given a short synopsis of what the article was going to be about which was basically treating hayfever with a patch. Pete had a few suggestions,  have a couple of scientists in a field of flowers looking at a flower through a magnifying glass. Done.

He promptly called me back to say we needed to nix the magnifying glass because there was another illo. in the same section that prominently featured one. Also, the editors thought the female scientists was too plain.



Being it was so late in the day I didn't get him the revised sketch until Sat. morning. Pete got back to me mid-day Sat. the revised sketch was a go. He needed to have the finish by lunch, Mon. I got it to him by 2:00 Mon. afternoon and it was in the following days paper.



From previous work I've done with Pete  I knew that printing on newsprint was going to de-saturate the palette so I pumped up the colors to a somewhat ridiculous degree to compensate. Which turned out to be a good idea because in the printed piece the colors were a bit more subdued and I really wanted the color scheme of the flowers to have a chaotic quality.